Healthy growth for smart phones in 2009 despite mobile meltdown

Mobile technology is becoming the most desirable means of communication, and in business smart phones are the device of choice not only for executives but even for mobile workers.

With the economic slowdown, company owners are exerting all efforts and means to keep their business afloat while employees are doing everything to keep their jobs. Businesses are turning to technology to make their business more efficient. Workers on the other hand are turning to technology particularly smart phones to keep in touch and correspond with their clients.

iSuppli Corp. predicts smart phones remain a bright spot with global unit growth as high as 11.1 percent in 2009. This prediction perhaps was triggered by the demand of users to stay competitive in their respective fields.

iSuppli’s optimistic forecast for global smart phone unit shipments calls for 192.3 million units in 2009, up 11.1 percent from 173.6 million in 2008. A more pessimistic outlook calls for growth of only 6 percent this year, reaching 183.9 million units.

iSuppli defines smart phones as mobiles handsets that use high-level Operating Systems (OSes), allowing them to expand their functionality via sophisticated add-on applications, such as personal information management programs.

According to the optimistic scenario, smart phones will represent 17.4 percent of total mobile handset unit shipments in 2009. If the pessimistic scenario holds sway, smart phones will account for only 16.6 percent of total mobile handset shipments this year.

Furthermore, the optimistic scenario foresees a unit shipment Compound Annual Growth Rate (CAGR) of 21 percent from 2008 to 2013, while the pessimistic view predicts an 18.3 percent growth rate.

The enthusiasm for smart-phone OS and software development was demonstrated in February by multiple industry announcements at the Mobile World Congress, including: – Microsoft debuted Windows Mobile 6.5 running on handsets from HTC, LG and Orange.

– LG announced a plan to develop 50 Windows Mobile-based devices through the year 2012.

– Nokia announced its collaboration with Qualcomm on 3G smart-phone products based on the Symbian OS.

– Huawei confirmed it will launch a smart phone in the third quarter based on the Google Android OS.

– Samsung confirmed the release of smart phones based on Android and LiMo, a Linux-based platform.

– Acer, also jumped into the smart phone bandwagon.

Technology can definitely help but more importantly, don’t give up. There is always light at the end of the tunnel. God Bless us all!


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